About The Website Speed Site

Welcome to the website speed site where we have one simple objective to help you speed up your website.

This blog includes articles, guides, and tips to help you improve the overall speed of your website to provide your website visitors with a better user experience.

We hope you find this website useful if you have any suggestions or questions contact us 

Why Is Website Speed Important

People don’t pay enough attention to website speed but they should as a slow website can have a serious impact on your business. The bottom line is fast websites rank higher In the Google search results, get more traffic and generate more sales compared to slower websites.

When you put this into perspective you will realize why the speed of your website is so important to your overall website strategy.

  1. Google uses website speed as a ranking factor which means faster websites rank higher on Google https://www.searchenginejournal.com/ranking-factors/page-speed/
  2. Fast websites rank higher in the Google search results and get more traffic, customers and sales.
  3. Website visitors and customers expect to visit a fast website that loads in 2 seconds or below.
  4. Web shoppers who have trouble with website performance say will not return to the site again.
  5. Website visitors are more likely to abandon your website if it takes more than 3 seconds to load
  6. BBC reported that for every extra second it took for their site to load, they lost 5% of their visitors
  7. A one-second delay in mobile website load times can reduce mobile conversions and sales by up to 20%
  8. Amazon reported they lost 1% in overall revenue due to a 100ms delay in website load time
  9. If your website makes $100,000 a day, a 1-second page delay could potentially cost you $2.5 million in lost sales every year
  10. The Obama for America website improved speed performance by 50% and saw a 14% increase in conversions
  11. AliExpress one of the biggest online stores on the internet saw a 10.5% increase in orders and a 27% increase in conversion when they reduced their page load time by 36%
  12. Mozilla reduced its website load time by 2.2 seconds and saw that conversions increased by 15.4%
  13. A 500ms delay in Google’s search load time resulted in 25% fewer searches by people using Google
  14. Etsy added 160kb of images to their website mobile page and saw a 12% increase in bounce rate
  15. Walmart saw a 1% increase in revenue for every 100ms they shaved off their website page load time